Graflo
Features

Every metric your sales leadership needs

All derived from Microsoft 365 activity. No surveys, no manual input, no maintenance.

Free & paid

Meeting Load

Understand how your reps spend their time. Meeting overload is the silent killer of quota attainment — Graflo surfaces it before it becomes a retention problem.

Data source: Microsoft Calendar API

Metrics included
  • Meetings per week per rep
  • Average meeting duration
  • Back-to-back meeting rate
  • Focus time blocks (2h+ uninterrupted)
  • Meeting-heavy days identification
  • Internal vs external meeting split
Starter+

Collaboration Patterns

Map the real communication graph of your sales organisation. Discover who's actually collaborating, who's isolated, and where deals might be stalling due to siloes.

Data source: Microsoft Mail & Teams API

Metrics included
  • Internal vs external collaboration ratio
  • Top collaborators per rep
  • Cross-department interaction frequency
  • Teams call participation rates
  • Email response patterns
  • Isolated rep identification
Starter+

Cross-Functional Selling

Your best deals involve SEs, CSMs, and AEs working together. This report tells you how much co-selling is actually happening — and where the gaps are.

Data source: Microsoft Groups & Calendar API

Metrics included
  • % of meetings involving external contacts
  • Multi-team deal involvement score
  • SE / CSM co-sell patterns
  • External email domain frequency
  • Group membership vs meeting activity correlation
  • Untapped cross-sell opportunities
Starter+

Manager Span

Get a clear picture of your management structure without wading through org charts. Identify overloaded managers, flat structures, and misaligned reporting lines.

Data source: Microsoft User Directory API

Metrics included
  • Average direct reports per manager
  • Span by department
  • Layers of management
  • Manager vs IC ratio
  • Hierarchy depth analysis
  • Manager meeting load vs team size
Coming in Phase 2

Response Latency

How fast are your reps responding to inbound leads and customer emails? Response latency is directly correlated with win rate — this report makes it measurable.

Data source: Microsoft Mail API

Metrics included
  • Average email response time by rep
  • Response time by domain (customer vs internal)
  • After-hours response patterns
  • Trend over time
  • Team benchmarking

Built on a solid foundation

Powered by Microsoft Graph

All data is read directly from your Microsoft 365 tenant via the official Graph API. No third-party integrations, no shadow data stores.

Auto-refreshed every 6 hours

Your dashboard always reflects the latest reality. Metric snapshots are updated four times a day — your last sync time is always visible.

Strict tenant isolation

Every tenant's data is completely isolated. Tokens are encrypted per-tenant in AWS Secrets Manager. GDPR-friendly architecture with data residency in EU by default.

Ready to get started?

Meeting Load is free forever. All other reports from £149/month.

See pricing